FOR IMMEDIATE RELEASE
Hoop Kid partners with Boys & Girls Clubs of Greater Kansas City for JAM!BOREE 2015 HOOPS TOURNAMENT
Goal of the local multimedia company is to use popularity of basketball to help bring awareness to the importance of reading
March 3, 2015, Kansas City, MO: In the fall of 2014 local design professional Teko Bernard realized a way to promote the mission and goal of his Hoop Kid multimedia venture, would be to reach out to the Boys & Girls Clubs of Greater Kansas City (BGCGKC) about helping with their basketball leagues.
The objective of Hoop Kid, founded in 2008, is to promote the importance and combined educational, health and social benefits of playing basketball and reading.
“I reached out to Boys & Girls Clubs in Kansas City and offered them free copies of the books for the kids because for me reading is very important,” says Hoop Kid founder Bernard. “We want to encourage kids to read more and play basketball more. We feel using the popularity of basketball will bring awareness to the importance of reading.”
When BGCGKC announced its JAM!BOREE 2015 HOOPS TOURNAMENT, Hoop Kid committed another 100 copies of the paperback book, 1,000 free ebook downloads as well as championship shirts and hats for divisional winners of the March 7 event being held at the College Basketball Experience at 1401 Grand Blvd. in Kansas City.
Waymond King – Director of Athletic and Healthy Lifestyles for the BGCGKC says. “We are very excited to partner with Teko and the entire Bernard Design team in spreading the word about Hoop Kid. His concept flows well with our initiative to utilize sports as a hook to teach life skills. We want to encourage our members to develop the skills necessary to succeed in life, many of which they can learn through sports participation. ”
For Bernard this is really just the beginning of what he hopes is a long relationship with BGCGKC that will expand to other sports besides basketball.
“We want a long-term relationship (with BGCGKC) that evolves into including other sports like the upcoming baseball season,” remarks Bernard. “Ultimately we will be developing more books for the Hoop Kid series and for other sports to get kids more familiar with our diverse cast of characters.”
Bernard also sees the potential of partnering with other local Kansas City organizations that serve youth and are interested in promoting the importance of combining reading and sports.
About Hoop Kid and Bernard Design Group: Teko Bernard of Bernard Design, LLC is creator and founder of Hoop Kid, a multimedia brand including a book series, apparel line, and online entertainment.
For additional information contact: Teko Bernard, tekobernard@gmail.com 913 908-0129 or visit www.hoopkid.com and www.tekobernard.com
Hoop Kid partners with Boys & Girls Clubs of Greater Kansas City for JAM!BOREE 2015 HOOPS TOURNAMENT
Goal of the local multimedia company is to use popularity of basketball to help bring awareness to the importance of reading
March 3, 2015, Kansas City, MO: In the fall of 2014 local design professional Teko Bernard realized a way to promote the mission and goal of his Hoop Kid multimedia venture, would be to reach out to the Boys & Girls Clubs of Greater Kansas City (BGCGKC) about helping with their basketball leagues.
The objective of Hoop Kid, founded in 2008, is to promote the importance and combined educational, health and social benefits of playing basketball and reading.
“I reached out to Boys & Girls Clubs in Kansas City and offered them free copies of the books for the kids because for me reading is very important,” says Hoop Kid founder Bernard. “We want to encourage kids to read more and play basketball more. We feel using the popularity of basketball will bring awareness to the importance of reading.”
When BGCGKC announced its JAM!BOREE 2015 HOOPS TOURNAMENT, Hoop Kid committed another 100 copies of the paperback book, 1,000 free ebook downloads as well as championship shirts and hats for divisional winners of the March 7 event being held at the College Basketball Experience at 1401 Grand Blvd. in Kansas City.
Waymond King – Director of Athletic and Healthy Lifestyles for the BGCGKC says. “We are very excited to partner with Teko and the entire Bernard Design team in spreading the word about Hoop Kid. His concept flows well with our initiative to utilize sports as a hook to teach life skills. We want to encourage our members to develop the skills necessary to succeed in life, many of which they can learn through sports participation. ”
For Bernard this is really just the beginning of what he hopes is a long relationship with BGCGKC that will expand to other sports besides basketball.
“We want a long-term relationship (with BGCGKC) that evolves into including other sports like the upcoming baseball season,” remarks Bernard. “Ultimately we will be developing more books for the Hoop Kid series and for other sports to get kids more familiar with our diverse cast of characters.”
Bernard also sees the potential of partnering with other local Kansas City organizations that serve youth and are interested in promoting the importance of combining reading and sports.
About Hoop Kid and Bernard Design Group: Teko Bernard of Bernard Design, LLC is creator and founder of Hoop Kid, a multimedia brand including a book series, apparel line, and online entertainment.
For additional information contact: Teko Bernard, tekobernard@gmail.com 913 908-0129 or visit www.hoopkid.com and www.tekobernard.com